Client Success Story Dental A Team
Industry: Dental Consulting
Business model: B2B, Channel Partnerships
Headquarters: Reno, NV
Key initiatives:
Build an executive leadership team
Integrate first-time fractional executives
Strengthen operational execution
Build a scalable revenue engine
Reduce founder dependency
Create leadership infrastructure for long-term growth
The Problem:
Dental A Team had built an exceptional reputation and strong demand in the dental consulting industry. But as the business continued to grow, the founder found herself carrying the weight of both operational execution and revenue leadership.
Like many founder-led organizations, success had outgrown the systems that initially created it.
The founder remained deeply involved in day-to-day decisions, team accountability, operational execution, sales strategy, and growth initiatives. As complexity increased, leaders lacked the structure, clarity, and decision-making authority necessary to independently drive results.
At the same time, the company recognized that continued growth required dedicated revenue leadership. Sales strategy, partnerships, forecasting, and commercial execution had become too important to remain another responsibility carried by the founder.
Key Challenges:
No formal executive leadership team owning business outcomes
Heavy founder dependency across operations and revenue
First experience integrating fractional executive leadership
Operational processes were inconsistent across departments
Revenue leadership needed greater structure, accountability, and forecasting
Growth was beginning to outpace internal infrastructure
The business had momentum—but needed executive leadership systems capable of sustaining its next stage of growth.
The Solution:
Savvy Strategic Partners embedded both a Fractional COO/Integrator and a Fractional Chief Revenue Officer (CRO), creating executive leadership capacity across operations and revenue while allowing the founder to return to her highest-value work.
Building the Leadership Team
Established a formal executive leadership team with clear ownership across functional areas
Defined decision rights, accountability, and leadership expectations
Developed leadership rhythms that aligned operations and revenue around common objectives
Operational Excellence
Under the leadership of the Fractional COO:
Standardized operational processes across consulting delivery
Built repeatable workflows and internal operating systems
Implemented leadership meetings, scorecards, and accountability structures
Increased execution discipline while preserving company culture
Revenue Leadership
Under the leadership of the Fractional CRO:
Brought executive-level ownership to sales strategy and commercial execution
Strengthened sales processes, pipeline visibility, and forecasting
Improved leadership accountability around revenue performance
Enhanced alignment between marketing, partnerships, and sales
Created greater consistency in how opportunities moved through the revenue engine
Founder Transition
Together, the COO and CRO helped redesign the founder's role by:
Redirecting operational and revenue decisions to accountable leaders
Reducing daily interruptions and escalations
Allowing the founder to focus on vision, strategic partnerships, innovation, and long-term company growth
Fractional Leadership Integration
This represented Dental A Team's first experience leveraging embedded fractional executives.
Savvy guided the organization through integrating executive operators who quickly became trusted members of the leadership team—bringing decades of experience without the overhead or timeline of traditional executive hiring.
The Results:
Over a 12-month engagement, Dental A Team significantly strengthened both its operational and commercial leadership.
Operational Outcomes
Established a high-functioning executive leadership team
Reduced founder dependency across day-to-day operations
Standardized systems supporting scalable growth
Improved organizational accountability and decision-making
Increased leadership ownership across departments
Revenue Outcomes
Added executive-level sales leadership without hiring a full-time CRO
Improved visibility into pipeline performance and revenue forecasting
Strengthened commercial execution and cross-functional alignment
Created a more disciplined and predictable revenue operating rhythm
Strategic Impact
Most importantly, the founder regained the capacity to lead the business strategically instead of operating inside it every day.
With experienced executive leadership embedded across both operations and revenue, Dental A Team built the infrastructure needed to continue scaling with confidence.
Client Perspective
"This is lightning in a bottle, what happens when a visionary and an integrator truly click... I needed someone to implement, execute, and hold my team accountable at a much higher level, and Jenna has been mind-blowing in her ability to do that."
— Kiera Dent, Founder, Dental A Team
"We adore our fractional CRO Kristin! She is truly a gem of a human. She executes, drives results, is an incredible leader, and we are so grateful to have her on our team."
- Kiera Dent – Founder, Dental A Team
