About Us
Our Core Values
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Authenticity
Genuine, transparent, and showing up fully as you.
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Connection
A meaningful, intentional relationship with others.
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Curiosity
A relentless pursuit to learn, explore, innovate, and solve problems.
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Drive
Relentless push to make it happen and deliver above and beyond.
Who We Are
Our core values are the foundation of everything we do. They guide our actions, decisions, and interactions with each other and our clients.
Authenticity means we show up as our true selves—genuine and transparent—because we believe that’s the only way to build trust and lasting relationships.
Connection is what makes us stronger. We believe in building meaningful, intentional relationships—not just with our team, but with our clients and the world around us. Because when we’re truly connected, we can accomplish anything.
Curiosity drives us to relentlessly learn, explore, innovate, and solve problems. It’s not just about finding answers; it’s about challenging the status quo and always looking for better solutions.
Drive is at the heart of our commitment. We don’t stop until we’ve gone above and beyond—delivering exceptional results, no matter the obstacles.
Together, these values shape our culture and define our success.
Our Team
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Jill Simonds
Founder, CEO
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Greg Simonds
Finance & Client Services
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Lexi Boese
Fractional CMO
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Megan Dahle
Fractional CFO
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Margaret Hinkle
Fractional Operations
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Tyler Jensen
Fractional CFO
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Kelli Soll
Fractional COO
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Mindy Anderson
Fractional CMO
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Carol Fraser
Fractional CHRO
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Erin Fox
Fractional CFO
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Anthony Franco
Fractional CRO
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Mark Wasiljew
Fractional Head of Partnerships
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Clarisse Zaparita
Fractional EA Services
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Jamiela Bagawi
Fractional EA Services
